Madiha Zeeshan

Artificial Intelligence AI Marketing Shaping Consumer Decision Making Calvin Agassi (1666107) 2019 Examining Mediation Impact of Social Interaction Between Emotional Intelligence and Workplace Behaviour: A Case Study of Restaurant Industary of Pakistan (With CD) Ambreen Zulfiqar (2035303) 2023 Examining The Relationship Between Social Media Marketing and Brand Awareness in the SME Sector of Pakistan (With CD) Syed Muddabbir Ali (2135150) 2023 EXPLAINING FACTORS THAT INFLUENCE BRAND SWITCHING INTENTION AMONG GENERATION Y: A INTERNET USER’S PERSPECTIVE Hafsa Shah (1825148) 2019 Impact of Online Purchase Intention of Pakistani Millennials while Purchasing Environmentally Friendly Products - Apparel Industry Talal Kamal Zuberi (2039137) 2022