Ms. Maria Qadri

CRITICAL BRAND EVALUATION OF HERITAGE-1 FURNISHER WITH A FOCUS ON POSSIBLE STRATEGIC BRAND EXTENSION INTO KID'S FURNITURE MARKET Masood, Abdullah 2013 Impact of Word of Mouth on Consumer Brand Purchase Probability in Restaurant Industry Azam, Bushra 2014 Role of Branding for penetrating into a monopolistic market A Case study on PTV World Hummad Anwer Year not listed The Effect of Celebrity Endorsement on Repositioning: PTCL Landline Link Advertisement Khan, Bilal Ahmed 2013 The Impact of SMS Marketing By the Telecom Companies on the Consumer Behavior: A Study in Perspective of Pakistan Hameed, Sidrah 2015