Zaltman, Gerald

Consumer Behavior: basic findings and anagement implications Zaltman, Gerald 1979 Dynamic educational change Zaltman, Gerald 1977 How customers Think Zaltman, Gerald Year not listed Marketing Zaltman, Gerald 1965 Marketing metaphoria Zaltman, Gerald 2008 Marketing scientific and technical information King, William R. 1979 Marketing, society, and conflict Levy, Sidney J. 1975 Readings in consumer behavior edited by Melanie Wallendorf, Gerald Zaltman 1979