PakCat catalogue record

Retailing Today

an introduction

By James, Don L., Walker, Bruce J., Etzel, Michael j.

Bibliographic details

ISBN
0155766808
Publisher
Harcourt Brace Jovanovich, Inc.
Publication year
1975
Material type
Book
Physical description
xvi, 643 p.

Subjects

retailing yesterday and today, retail operations planning, analyzing consumer behaviorManagement