PakCat catalogue record

Understanding consumer behavior

ND

By Peter, J. Paul

Bibliographic details

ISBN
0256122784
Publisher
Irwin
Publication place
Burr Ridge, Ill.
Publication year
1994
Edition
ND
Language
English
Material type
Book
Physical description
xv, 485 p.

Additional authors

Olson, Jerry C.

Subjects

Consumer behavior

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