Bibliographic details
- ISBN
- 053455962X
- Publisher
- Wadsworth
- Publication place
- Belmont, CA
- Publication year
- 2000
- Edition
- 7th ed.
- Language
- English
- Material type
- Book
- Physical description
- xvii, 553 p.
Additional authors
Turk, Judy VanSlyke.
Kruckeberg, Dean.
Subjects
Public relations.