Bibliographic details
- ISBN
- 0619019298
- Publisher
- Thomson
- Publication place
- Australia
- Publication year
- 2000
- Edition
- 1st ed.
- Material type
- Book
- Physical description
- 328 p.
Additional authors
Schneider, Gary P.
Summary
Part of the New Perspectives Series, this text provides an excellent introduction to e-commerce. Using a case-based approach, students learn the fundamentals of e-commerce through real-life business scenarios.
Subjects
Computer Books: General., Computer Books: Internet General., Management & Business: General., Distributive industries., E-commerce: business aspects., Internet., Internet guides & online services., Textbooks., Computers., BUSINESS & ECONOMICS / E-Commerce / General (see also COMPUTERS / Electronic Commerce), Computers / Internet / General., Computers / Networking / General., E-Commerce - General., Internet - General., Networking - General., Electronic commerce., Problems, exercises, etc.