PakCat catalogue record

Digital marketing analytics

making sense of consumer data in a digital world

By Hemann, Chuck

Bibliographic details

ISBN
0789759608
Publisher
Pearson Education, Inc.
Publication place
[New York]
Publication year
2018
Edition
Second edition.
Language
English
Material type
Book
Physical description
xix, 252 pages

Additional authors

Burbary, Ken

Subjects

Internet marketing., Digital media., Social media., Marketing

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