PakCat catalogue record

Big data in practice

how 45 successful companies used big data analytics to deliver extraordinary results.

By Marr, Bernard

Bibliographic details

ISBN
9781119231387
Publisher
John Wiley and Sons
Publication place
West Sussex
Publication year
2016
Language
English
Material type
Book
Physical description
xi, 308 p.

Subjects

Consumer behavior., Strategic planning., Big data., BUSINESS & ECONOMICS / General., BUSINESS & ECONOMICS / Strategic Planning., BUSINESS & ECONOMICS / Consumer Behavior.

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