PakCat catalogue record

Marketing data science

modeling techniques in predictive analytics with R and Python

By Miller, Thomas W.

Bibliographic details

ISBN
9789353065744
Publisher
Pearson Education.
Publication place
Chennai
Publication year
2019
Edition
Second Edition
Language
English
Material type
Book
Physical description
xvii, 458 pages

Subjects

Marketing, R (Computer program language), Python (Computer program language), Data mining., Marketing.

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