PakCat catalogue record

basic marketing

concepts, decisios, and strategies

By cundiff, edward w., still, richard r

Bibliographic details

Publisher
prentice-hall, inc.
Publication year
1971
Edition
2nd Ed.
Material type
Book
Physical description
xi, 615 p.

Subjects

promotion, pricing, marketing planning and controllingmarketing

Related catalogue records

How to make decisions about people Dailey, Charles. A Principles of Marketing Philip Kotler, Cary Armstrong Advertising and Promotion Terence A. Shimp Governmental promotion and regulation of business Smead, Elmer E cases in advertising and promotion management Quelch, john A., farris, paul W. Taraqqi kaise karein Carnegie, Dale