PakCat catalogue record

marketing management in action

By buell, victor p.

Bibliographic details

Publisher
pan books
Material type
Book
Physical description
xii, 441 p.

Subjects

management concepts to marketing, effectiveness of marketing, section one marketing: the key to business profitsmarketing

Related catalogue records

Handbook of Modern Marketing Buell, Victor P. Handbook of modern marketing Buell, Victor P. Handbook of modern marketing Buell, Victor P. Marketing management Buell, Victor P. MARKETING MANAGEMENT: A STRATEGIC PLANNING APPROACH BUELL, VICTOR P. Maarketing management: a strategic planning approach Buell, Victor P.