McDonald, Malcolm

Creating powerful brands in consumer, service, and industrial markets De Chernatony, L. 1998 Effective industrial selling McDonald, Malcolm 1988 Key account plans Ryals, Lynette 2008 Key Customers Mcdonald, Malcolm 2000 Market segmentation Mcdonald Malcolm 2004 Market segmentation McDonald, Malcolm 1998 Market segmentation: how to do it, how to profit it McDonald, Malcolm 1998 Marketing planning for services McDonald, Malcolm 1996 Marketing plans McDonald, Malcolm 2024 Marketing Plans Mcdonald, Malcolm 2016 Marketing plans McDonald, Malcolm 2011 Marketing Plans McDonald, Malcolm 2000 Marketing plans: how to prepare them how to use them McDonald, Malcolm 1999 The International marketing digest McDonald, Malcolm H.B. 1990