PakCat catalogue record

Customer Relationship Management

concepts and technologies.

By Buttle, Francis

Bibliographic details

ISBN
9781138789821
Publisher
Routledge
Publication place
London
Publication year
2003
Edition
3rd, ed
Language
English
Material type
Book
Physical description
426 pages

Additional authors

Stan Maklan

Subjects

Customer relations, BUSINESS & ECONOMICS / Customer Relations., BUSINESS & ECONOMICS / Consumer Behavior., BUSINESS & ECONOMICS / Marketing / General.

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