PakCat catalogue record

Consumer behavior

By Robertson, Thomas S.

Bibliographic details

ISBN
0673158411
Publisher
Scott, Foresman
Publication place
Glenview, Ill.
Publication year
1984
Material type
Book
Physical description
xv, 640 p.

Additional authors

Zielinski, Joan Ward, Scott

Subjects

Consumer behavior., Motivation research (Marketing)

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