PakCat catalogue record

Consumers

By Arnould, Eric J.

Bibliographic details

ISBN
9780072537147
Publisher
McGraw-Hill
Publication place
Boston
Publication year
2004
Edition
2nd ed.
Language
English
Material type
Book
Physical description
xxv, 845 p.

Additional authors

Price, Linda. Zinkhan, George M.

Subjects

Consumer behavior., Consumer behavior

Related catalogue records

Consumers Arnould, Eric J. Consumer behavior Loudon, David L. Microeconomics and behavior Frank, Robert H. Effective marketing Zikmund, William G. Consumer behavior Hawkins, Del I. Marketing to Millennials for Dummies Padveen, Corey Consumer behaviour: an Asia Pacific approach Blackwell Roger Effective marketing Zikmund, William